Monday, April 25, 2016

Technicolor PostWorks Provides Finishing Services for Oscar-Winning Doc “A Girl in the River”

NEW YORK—A Girl in the River: The Price of Forgiveness, winner of this year’s Academy Award® for Best Documentary, Short Subject, recently made its world premiere on HBO. Directed by Sharmeen Obaid-Chinoy (who also won an Oscar® in 2012 for Saving Face) and edited by Geof Bartz, A.C.E., the 40-minute film went through editorial conforming, final color grading and preparation for broadcast at Technicolor PostWorks New York.
A Girl in the River examines the tensions between modernism and tradition in Pakistan through the story of an 18-year-old woman who survived an attempted honor killing. Saba was shot in the head and thrown into a river to die by her father and uncle after she fell in love and married without her family’s permission. The story of Saba’s survival and its complicated aftermath is told through interviews with her, the police officer and doctor who saved her life, and others, including her father.

Hula Post Supports “The Jungle Book”

Supplies editorial team through 24 months and four locations on Jon Favreau’s magical production.

HOLLYWOOD—In a project spanning nearly two years, Hula Post provided editorial systems, workflow engineering and technical support to Walt Disney Pictures for the production of The Jungle Book. Hula Post engineers set up and maintained editorial facilities at the studio’s production facility in Playa Vista; at Digital Domain, where motion capture elements were produced; and at Los Angeles Center Studios, where live action elements were captured. Additionally, it supported satellite editing facilities at Sony Pictures Studios and Skywalker Sound, where sound work was completed.

Wednesday, April 20, 2016

Magnani Continuum Marketing, Bully Pictures Partner for National Cat’s Pride® Campaign Starring Actress Katherine Heigl

Star of “27 Dresses” and “Grey’s Anatomy” plays a couples therapist with insight into the feline mind.

LOS ANGELES — In a campaign for new Cat’s Pride® Fresh & Light Ultimate Care® to launch its new, lightweight litter, Emmy Award-winning actress Katherine Heigl stars as a couples therapist with an uncanny talent for resolving relationship issues between pet owners and their cats. Four tongue-in-cheek spots were produced by Chicago-based agency Magnani Continuum Marketing in partnership with Bully Pictures, based in Santa Monica, and directed by Anne Fletcher, who previously directed Heigl in the hit comedy 27 Dresses. The campaign tagline is “Cats are Complicated. Great Litter is Simple.”

The spots feature Heigl as a recurring character—a cat/owner couples therapist—who helps owners have a more meaningful and positive relationship with their cats. She continually reinforces how using the best-performing Fresh & Light Ultimate Care® can reduce tensions all around and create healthier interactions between cats and their people. In one spot, a woman complains that her feline companion is “emotionally unavailable.” Heigl, interpreting for the cat, says that the problem is that the litter box too dusty. She suggests Cat’s Pride Fresh & Light Ultimate Care as the antidote to domestic discord. In another spot, Heigl explores “communication issues” between a man and a cat named Tiffany, and concludes “she wants a better smelling litter box.” Again Cat’s Pride Fresh & Light Ultimate Care is the solution.

"We loved this concept because it plays with the interesting and very real tension that exists between cats and their people, especially around litter box issues. And, of course, we all want to know what these complicated creatures are really thinking,” says Justin Daab, president of Magnani Continuum Marketing. "As you see in the spots, the good news is that Cat's Pride—with a little help from Ms. Heigl—can help solve the litter box tensions. As for the rest of relationship, well, it's obviously still up in the air as to who's in charge."

Heigl is a natural choice as a Cat’s Pride spokesperson. Along with being a gifted comedic actress, she is an animal advocate and co-founder and CEO of the Jason Debus Heigl Foundation™, a non-profit organization, named for her late brother, that seeks to end the needless suffering of animals. “Her activism on behalf of animals aligns perfectly with Cat’s Pride’s interests in animal welfare,” adds Daab.

Anne Fletcher directs the spots with dry, deadpan humor. “We wanted to make it funny, while keeping the tone authentic,” she explains. “They’re serious therapy sessions only instead of husband and wife, it’s owner and pet…and the straight-faced therapist just happens to speak cat.”

In casting the pet owners, Fletcher looked for actors with strong improvisational skills. “Katherine has a wonderful talent for improv and I wanted to be sure that whoever was playing opposite her had that ability as well,” she explains. “Plus, when you have a cat on the scene, anything can happen, so we needed actors who were ready to go with the flow.”
This marks the first time Magnani Continuum Marketing and Bully Pictures have collaborated on a client campaign. Both the client and agency are pleased with the creative work, according to Daab. “Anne Fletcher was super creative and contributed great ideas,” he says. “We had a wonderful experience working with Bully Pictures. They were flexible, well organized and delivered a great product.”

About Bully Pictures:
Bully Pictures is a full-service commercial broadcast, web viral, branded content production company located in Santa Monica, California.  The company’s roster includes Javier Aguilera, Dustin Lance Black, Fredrik Callinggard, Peter Care, Anne Fletcher, Gaute Hesthagen,  Justin Simien, Taylor Steele, Morten Tyldum, Tripp & Tyler, Sebastian Weiland, and Erik Van Wyk. For more information, write

About Magnani Continuum Marketing:

Since 1985, Magnani Continuum Marketing has made it easier for organizations selling in highly technical and complex markets to deliver the most effective and seamless B2B and B2C traditional and digital brand experiences. With research, strategy, creative, digital and programming – all in house, right in our office – we offer the most integrated service-driven, creative agency experience, anywhere. More digital than advertising agencies. More strategic than digital marketing shops. More creative than management consultants. And a heck of a lot easier to work with than almost all of them.
Advertiser: Oil-Dri Corporation of America, Cat’s Pride

Agency: Magnani Continuum Marketing, Chicago Justin Daab, President (Partner); Brian Riley, Executive Creative Director (Partner); Lauren Stegmeyer, Creative Director; Sara Quoss Martin, Director of Client Services; Justin Jurek, Director of User Experience and Web Development; Leah Shipley, Senior Account Executive 
Production: Bully Pictures, Santa Monica, CA. Anne Fletcher, director; Jason Forest, Executive Producer.

Tuesday, April 19, 2016

GPL Technologies’ Sabatino to Discuss Virtualization in Visual Effects Production at NAB Show LIVE

LOS ANGELES— GPL Technologies Account Manager Ron Sabatino and NVIDIA Senior Business Development Manager Media & Entertainment Michael Kaplan will discuss how virtualization is rapidly reshaping visual effects production in a special NAB Show LIVE session at the upcoming 2016 NAB Show. The event is scheduled for Wednesday, April 20th at 12:30pm and will be broadcast online at and

Ron Sabatino
Sabatino will host a discussion with Kaplan on how groundbreaking rendering technologies, such as NVIDIA® GRIDTM , are boosting performance in virtual desktop infrastructures and making it possible for artists to collaborate regardless of their geographic location. He will discuss how Quadro VCA and Iray server allows artists to make faster design decisions.
Sabatino and Kaplan will be joined by Robert Whiting, an Art Director and 3D Event Designer at Hawthorn, the award-winning, UK-based special event studio. Hawthorn has used virtualization technology to produce spectacular multi-media displays for conferences, art installations, concerts and other live events.

Created in partnership with Broadcast Beat, NAB Show LIVE is produced in the state-of-the-art Studio1 @ NAB Show production facility in the Grand Lobby of the Las Vegas Convention Center.

Saturday, April 16, 2016

Manios Digital & Film to Show CARTONI’s New FOCUS Range at NAB

New camera accessories also include lightweight CARTONI Lambda nodal heads, Kinotehnik “Smart’ LED, Vocas rail system and Veydra Expander.
North Hollywood, Calif.—At the 2016 NAB Show (Booth C9039), Manios Digital & Film and CARTONI is introducing FOCUS, a new range of fluid heads.  The four new dynamic heads, FOCUS 8, FOCUS 12, FOCUS 18 and FOCUS 22, are designed for today’s most popular cameras and can accommodate packages from 0 – 22kg (0 - 48.50lbs). Each includes CARTONI’s patented counterbalance system for superb performance and each comes with the company’s unsurpassed 5-year warranty.

“Camera operators will be inspired by the smooth fluid feel of our new FOCUS range," said CARTONI's CEO Elisabetta Cartoni. “The fluid sensation is one that can only be delivered by a perfect counterbalance system. The heads are ultra-light, yet, through their simple ergonomic settings, provide perfect performance every time.”

Cognition’s Reid Burns to Appear on NAB Show Live

HOLLYWOOD—Reid Burns, President of Post Production at Hybrid post production facility Cognition  will take part in an NAB Show Live panel discussion on Digital Workflows at the 2016 NAB Show. Burns will discuss Cognition’s pioneering work in developing new workflows for post-production and its use of the groundbreaking Mistaka finishing and color-grading platform—the largest such installation in Los Angeles. The panel discussion is scheduled for Thursday, April 21st at noon, and will be broadcast online at and

Reid Burns
Burns will talk about Cognition’s current expansion plans and recent projects in an on-camera interview with postPerspective editor Randi Altman. That interview is slated for 11:00 a.m., Wednesday, April 20th. The interview will take place at the postPerspective booth (SL8826) and be broadcast on the publication’s website.
Burns joined Cognition in 2015. His background includes senior positions with Reliance MediaWorks and Fotokem. Most recently, he served as Senior Vice President of Mexico City post house Labodigital.

Launched last fall, Cognition is pioneering a new model for film and television that transcends traditional boundaries separating development, production and post. It is nearing completion of a multi-million dollar expansion of its creative campus in Hollywood that will include the addition of two 4K digital cinema finishing theaters, a scalable visual effects pipeline, creative office space and an emerging technologies research facility.

WCPMedia to Demonstrate Its Groundbreaking Cloud-Based Platform for Managing, Transcoding and Distributing Media at NAB Show in Western Digital Corporation’s HGST Booth, SL9721

Las Vegas—WCPMedia Services, developer of the cloud-based media asset management platform WCPApp, is powered by technology from Western Digital Corporation (NASDAQ: WDC), a maker of leading-edge cloud storage solutions. WCPMedia is a Platform as a Service solution that allows content owners to manage, market, transcode and deliver media assets to production partners, broadcasters and distributors.

WCPMedia Services will be demonstrating WCPApp at Western Digital Corporation’s HGST’s booth (SL9721) at NAB, April 18-21 in Las Vegas.

The application is used by studios, distribution companies, producers, institutions and others worldwide to eliminate the time, costs and security risks associated with physical delivery, and gain better control over high-value media assets.

Bling Digital’s Jesse Korosi to Discuss Digital Workflows at NAB 2016

Los Angeles — Bling Digital Director of Workflow Services Jesse Korosi will take part in an NAB Show Live panel discussion on Digital Workflows at the 2016 NAB Show. Korosi will discuss how production and post-production workflows are changing, the challenges they present, and how Bling Digital is meeting those challenges. The session is scheduled for Thursday, April 21st at noon, and will be broadcast online at and

Korosi will also take part in an on-camera interview with postPerspective editor Randi Altman. He will share his expectations for new technologies at the show. That interview is slated for 9:45 a.m., Wednesday, April 20th. The interview will take place at the postPerspective booth (SL8826) and be broadcast on the publication’s website.

Technicolor PostWorks’ Joe Beirne and Matthew Schneider to Speak at Pre-NAB Avid Event

NEW YORK— Technicolor PostWorks New York Chief Technology Officer Joe Beirne and Director of Technology Matthew Schneider will offer advice on working with 4K and HDR media in a special session of the Avid Customer Association’s The Future in Motion Conference in Las Vegas.  Beirne and Schneider will discuss strategies for managing 4K projects through the offline, online and finishing process in Avid Media Composer 8.5. They will also describe HDR-based workflows. The Pre-NAB event is scheduled for Saturday, April 16th at 5:15pm at the Wynn Las Vegas.

Schneider will also participate in a panel discussion titled Get Your Career Started: Practical Advice for Independent Producers: The Post Pros Weigh In. That evens is slated for Sunday, April 17th at 11:00am at the same location. The session will focus on career advice for those contemplating a career in editing.

Joe Beirne and Matthew Schneider

Hula Post’s Michael Phillips to Discuss Metadata Alignment, Demo Real Time View at NAB

HOLLYWOOD—Hula Post Creative Technology Officer Michael Phillips will discuss the growing importance of metadata in content distribution in a special session of the Avid Customer Association’s The Future in Motion Conference in Las Vegas.  Metadata aggregation and alignment allow content owners, advertisers and consumers to engage with content during a broadcast or OTT stream. Phillips will describe how it works and include a live demo. The pre-NAB event is scheduled for Sunday, April 17th at 1:20pm at the Wynn Las Vegas.

During NAB, Phillips will host a demonstration of Hula Post’s groundbreaking workflow solution Real Time View. The demo will be held at the RED Digital Cinema Booth (SL1517) on Wednesday, April 20th at 3:00pm. Real Time View is the fastest and easiest way to review dailies and editorial media. The web-based platform allows producers, directors, editors and other creative decision-makers to view media on virtually any device—computer, tablet or phone.

An Oscar and Sci-Tech Award winner, Phillips joined Hula Post earlier this year. His background includes more than two decades at Avid as part of the Market Solutions team for Post and as Principal Product Designer. He was a co-inventor of Avid Film Composer and Symphony lines, now industry standard editing systems. He was honored with a Sci-Tech Award in 1993 and an Oscar in 1999 as part of the Avid team. He won an Innovator of the Year honor from the Mass Media Alliance, and holds a dozen patents related to post production, sound and interactivity. Phillips’ background also includes work as an editor and post production supervisor. He was a partner in the independent production company Miledia Films, and has worked with the Sundance Institute.

Thursday, April 14, 2016

The Dawn of Dream Jobs for UniSA’s Rising Sun Pictures Graduates

Adelaide, South Australia—The visual effects process is all about blending the perfect mix of ingredients to create a spectacular outcome. For students desperate to learn how to create exciting visual effects, the mix of theory and practical experience needs to be just right for them achieve the ultimate outcome - work in the industry.
For two aspiring young visual effects artists, UniSA’s Graduate Certificate in Visual Effects at Rising Sun Pictures has provided exceptional experiential learning opportunities and crucially, their first jobs in industry. Landing a first job was a hurdle that UniSA lecturer in CGI for the Bachelor of Media Arts Dr Josh McCarthy was sure members of the first group of Grad Cert in Visual Effects students would jump over considering the industry’s almost insatiable need for fresh talent.
Joseph Roberts and Tim Fagan

Motion Picture Sound Editors to Host “Star Wars” Presentation at NAB

Sound and visual effects artists reveal the secrets to the magic of the space thriller.

Studio City, California – The sound and visual effects team behind Star Wars: The Force Awakens will offer a behind-the-scenes glimpse into the making of the movie that’s the all-time leader in domestic box office in a Creative Master Series session at The 2016 NAB Show.

Hosted by NAB and the Motion Picture Sound Editors, the presentation, titled Awaken to the Power Behind the Force—The Making of “Star Wars,” will feature supervising sound editor Matt Wood of Skywalker Sound, and visual effects supervisor Pat Tubach and visual effects art director James Clyne, both of Industrial Light & Magic. Moderated by Bryan Bishop, senior reporter at The Verge, the event is slated for Monday, April 18 from 3:00-4:00pm in room S220 of the Las Vegas Convention Center.

NAB NEWS: Tiger Technology Launches Standalone Workflow Manager “Project Serve”

Turn any standard NAS into a complete managed workflow system.

Las Vegas—Tiger Technology, innovative developer of advanced shared-storage workflow solutions, today announces the introduction of Project Serve, a standalone Workflow Manager that can turn any standard NAS device into a complete managed-workflow system. Designed for digital production environments of all sizes and scope, Project Serve provides a simple way to create users and workspaces, and control access to media files on shared-storage. Simply connect Project Serve to a NAS and use the artist and editor friendly Tiger web user interface to create and manage production workflows.
Tiger Technology will be demonstrating Project Serve at the 2016 NAB Show in Las Vegas, Booth (SL13613).

Project Serve represents a low-cost, easy-to-deploy solution for post-production facilities, editing companies, design studios and others seeking to improve collaboration while controlling access to sensitive media files. “No other workflow manager is so easy and complete,” says Tiger Technology founder and CTO Alexander Lefterov.

Project Serve is cross application and cross platform. It works with Mac, Windows and Linux. It emulates the Avid file system, and enables Final Cut Pro X network editing. Users can create local teams or connect with an Active Directory.

Wednesday, April 13, 2016

NAB News: Thinklogical Introduces Uncompressed CATx KVM Solution at Compressed System Prices

High-Performance 4K@60Hz 4:4:4 Signal Management for Film, Broadcast and Post-Production Applications Makes U.S. Debut in Booth SL6028

MILFORD, Conn. –  Thinklogical, a global manufacturer of secure, high performance signal extension and switching systems for video-rich applications, today announced the U.S. debut of its new TLX Series CATx matrix switches and extenders at NAB Show 2016, April 18-21, 2016 at the Las Vegas Convention Center, in booth SL6028.

The new, uncompressed TLX CATx product line from Thinklogical includes video and KVM extenders and a range of matrix switches from 12 to 640 ports, and is priced to be highly competitive with compressed and IP-based KVM and video signal management solutions from other vendors.

With TLX, Thinklogical has leveraged its industry-leading expertise in fiber-optic extension and switching to develop an innovative high-bandwidth (10Gbps) hybrid signal transmission architecture supporting both standard CATx copper network cabling and fiber. TLX CATx is fully compatible and interoperable with the TLX fiber-optic product line, offering users increased system flexibility in new and existing installations, and a scalable, future-proof upgrade path.

Monday, April 11, 2016

FuseFX Applies Military Muscle to FX’s “Tyrant”

VFX Supervisor Ted Rae and team are applying their artistry to a jihadist war drama.

BURBANK—FuseFX is currently creating visual effects for season three of FX’s Middle East drama Tyrant. VFX Supervisor Ted Rae leads a veteran team of artists tasked with enhancing the show’s international settings  and intensifying the combat scenes.

Created by executive producers of Homeland, Howard Gordon and Gideon Raff, Tyrant tells the story of the son of the ruler of a fictional Middle Eastern country who returns home and gets caught up in a conflict with the Army of the Caliphate. The show has drawn critical praise and a growing legion of fans for its dramatic action, nuanced story and strong performances. “Tyrant’s success has been phenomenal,” says Co-Producer Sean Sforza. “We’ve enjoyed network support from FX who’ve given us the leeway to tell a different kind of story.”

Thursday, April 7, 2016

WCPMedia Services Partners with Aspera to Significantly Improve Media Transfer Speeds in WCPApp

Web media platform will incorporate Aspera FASP high-speed file transfer for end-to-end integrated media marketing, transcoding and distribution

Los Angeles - WCPMedia Services, developer of the groundbreaking, web-based media management and distribution platform WCPApp, today announces that it has partnered with Aspera, an IBM Company, to embed Aspera FASP high-speed file transfer technology to ingest and deliver large rich-media assets quickly and securely.   

WCPMedia Services’ platform helps content owners worldwide maximize the financial performance of digital video assets over their lifecycle. Its sophisticated infrastructure is a business-to-business, many-to-many solution that allows content owners to manage workflows as easily as e-banking. WCPMedia Services combines integrated and robust digital asset management with the most trusted and secure transcoding and the best available fast file delivery technologies in the market. The platform empowers content owners with a cloud-based environment for storing, distributing, screening and better monetizing rich media content. Aspera products will be shortly integrated within the WCPApp platform in order to offer WCPMedia Services clients the performance benefits of Aspera high-speed transfer.

Former Avid Exec Michael Phillips Joins Hula Post

As Creative Technology Officer, Phillips will lead R&D into workflow technologies and educational outreach.

HOLLYWOOD—Hula Post, a leading provider of editing systems and support for film and television, has appointed Michael Phillips to the newly-created post of Creative Technology Officer. A veteran technologist and creative professional, and a former executive with Avid Technology, Phillips will lead strategy, research and development. He will focus on developing new workflow solutions and other emerging technologies. He will also increase Hula’s educational outreach to studios, producers and other industry professionals.

Michael Phillips
Phillips’ appointment is part of Hula’s effort to broaden its service offering to support the technology needs of film and television projects throughout the production cycle. “Production models are quickly evolving and we want to help producers by providing them with the tools they need to work smarter, faster and more efficiently,” said Hula President Denine James Nio. “Michael has demonstrated an incredible knack for recognizing promising new technologies and a talent for transforming them into marketable tools that improve the way people work. We are very excited to have him on our team.”

Phillips brings more than 30 years of experience in research and development, and in hands-on creative roles. Most recently, he led a production and post production consultancy, advising productions of workflow design and development.

SIM Group Promotes Chris Parker and Bill DeRonde to Key Executive Positions

Parker, as Chief Business Development Officer, and DeRonde, as President of Post Production, will work to integrate the company’s production and post-production operations across the U.S. and Canada.

Los Angeles —The SIM Group today announces the promotion of two senior executives: Chris Parker will serve as Chief Business Development Officer and Bill DeRonde will act as President of Post Production. The strategic moves will unify the company’s North American operating units that service film and television productions with everything from camera rental and grip and lighting packages to a full range of post-production services.

Parker, as CBDO, will manage SIM Group’s entire umbrella of services. “We’ve brought together an incredible group of companies, which, collectively, represent an unprecedented resource to film and TV producers,” says Parker. “I am very excited to continue working with the talented professionals at SIM to ensure the industry fully benefits from our unique ability to service shows from script to screen.”

Chris Parker
Parker joined SIM Group in 2009 through its acquisition of Bling Digital, a company he co-founded. Under his leadership, Bling Digital pioneered the development of digital cinema workflows while servicing film and television productions globally.
DeRonde, founder and President of Chainsaw, will oversee the five post-production service providers in the group – Bling Digital, Chainsaw, Post Factory NY, Tattersall Sound & Picture and Pixel Underground – and increase their growth, diversification, integration and collaboration company wide.
DeRonde, A five-time Emmy Award-winning editor, began Chainsaw in 1996 and built the company into one of the largest independent post-production service providers in Los Angeles, whose credit list includes American Idol, The Academy Awards, The Prime Time Emmy Awards, Game of Thrones and Madam Secretary. Chainsaw joined the SIM Group in 2014.

Tuesday, April 5, 2016

Alchemy Post Sound Applies Foley Magic to “The Bandit”

Foley Artist Leslie Bloome recreates the knock-down-drag-out sound of the golden age of stuntmen for Jesse Moss’ new documentary.

Westchester, New York—Alchemy Post Sound provided Foley services for The Bandit, director Jesse Moss’ exhilarating documentary about Burt Reynolds, the late director and stuntman Hal Needham and the making of the iconic 1977 action-comedy Smokey and the Bandit. Working under the direction of Supervising Sound Editor/Re-Recording Mixer Tom Paul, Foley Artist Leslie Bloome and his crew recreated the sounds of brawling stuntmen, a rocket-propelled car and 100-foot body falls to accompany the film’s mind-blowing stunts and action scenes. The Bandit made its world premiere to glowing reviews at this year’s SXSW Film Festival.

Monday, April 4, 2016

Technicolor PostWorks Readies Eight Films for Tribeca

NEW YORK—Continuing its long-standing support of independent film, Technicolor PostWorks New York provided post-production services for eight films screening at the 2016 Tribeca Film Festival. The projects included four feature narratives, three feature documentaries and a short. The range of services included color grading, editorial finishing, sound mixing, dailies, editorial system rentals and deliverables. The 15th Tribeca Film Festival is scheduled for April 13-24 in New York.

Feature Narrative:

Don’t Think Twice (Spotlight). Writer/Director Mike Birbiglia’s follow-up to Sleepwalk with Me is set in the world of New York improv comedy. Geoffrey Richman, editor; Joe Anderson, cinematographer.
Technicolor PostWorks provided final color grading and editorial conforming; Sam Daley, Colorist; Tif Luckenbill, Online Editor.

Friday, April 1, 2016

GPL Technologies to Showcase NVIDIA Virtualization and Visualization Technology at NAB and GTC

LOS ANGELES—GPL Technologies will team with NVDIA to showcase new solutions for virtualization and visualization at the upcoming NVIDIA GPU Technology Conference in Silicon Valley and the NAB Show in Las Vegas.

At the GPU Technology Conference (April 4-7 in San Jose), GPL Technologies  will be demonstrating NVIDIA technologies in Booth 104.

At NAB Show (April 18-21 in Las Vegas), GPL Technologies and NVIDIA will be at Booth SL10830.