Thursday, May 29, 2014

A Common Thread’s Peter Dietrich Uses a Light Touch to Deliver a Strong Message about Skin Cancer

In HyConnect’s latest campaign for the American Academy of Dermatology a dark spot on a lawn serves as a metaphor for melanoma.
LOS ANGELES—Director Peter Dietrich of A Common Thread uses humor to get people to think seriously about a scary subject matter in a new campaign for the American Academy of Dermatology and Chicago agency HyConnect.
In Lawn¸ a man’s obsession with a brown patch on his lawn serves as a metaphor for the importance of skin cancer detection. The man tries everything to restore his front yard to pristine condition, carefully reseeding the dead spot, using a scarecrow to fend off birds and taking nocturnal PH readings.  “You’d do anything to take care of that spot in your lawn,” cautions the voiceover. “So, why not take care of that spot on your skin?” As the narration provides advice on how to avoid becoming a cancer victim, the man continues his lawn care crusade. Ultimately, he is consigned to sitting and gazing at the spot, waiting for the grass to grow.





SIM Digital to Showcase New Camera Gear and More at Cine Gear

Attendees are invited to attend the company’s annual Cine Gear party.

Los Angeles—The SIM Group will have a significant presence at the Cine Gear Expo, June 6-7, in Los Angeles, showcasing the latest in digital camera systems, grip and lighting equipment, and production workflow technology. Among the hot, new products on display will be the ARRI Alexa XT and Phantom Flex 4K cameras and several new data carts for film and television productions.

The SIM Group can be found at Cine Gear Expo at Booth 61.

Representatives from each of The SIM Group’s divisions (SIM Digital, Bling Digital and PS Production Services) and each of its North American locations (Toronto, Los Angeles, Vancouver, Atlanta and Halifax) will be in attendance to answer questions and discuss specific production solutions. Led by SIM Group founder Rob Sim, the group represents unparalleled hands-on experience in production and post.

Rob Simm

MTI Film Establishes Presence in New York City

Amy Hawthorne to lead new operation focused on training and support.

HOLLYWOOD—MTI Film, a leading developer of software solutions for dailies processing, digital restoration and other applications, has established a presence in New York City with the relocation of Director of Product Support Amy Hawthorne. Hawthorne will provide New York clients and prospects with in-person training, support and demonstrations while continuing to support the worldwide customer base for DRS™NOVA and CORTEX Dailies.

“We’ve always maintained close ties with our New York customers through our office in Providence, Rhode Island, but our business there is expanding quickly,” notes MTI Film CEO Larry Chernoff. “Amy’s move to the East Coast will help to re-cement existing ties and grow new ones. As production continues to expand in Atlanta, New Orleans, Toronto and Boston, it makes sense to have a strong, personal presence on the East Coast.”

Amy Hawthorne

Technicolor-PostWorks New York Adds Colorist Anthony Raffaele

Rising post talent brings strong credits in independent film and television.
                         
NEW YORK— Finishing colorist Anthony Raffaele has joined Technicolor-PostWorks’ growing roster of film and television talent.

Formerly a senior colorist at Deluxe, New York, Raffaele arrives with broad credits in independent film and episodic television. He has served as the finishing colorist on the CBS series Blue Bloods for the past four seasons, and has worked with a number of top cinematographers including Dean Cundey, Igor Martinovic, Javier Aguirresarobe, Anette Haellmigk and Rachel Morrison.

Tuesday, May 20, 2014

Filmworkers Uses Scare Tactics in New Campaign for Cedar Fair

All-CG spot produced by Filmworkers’ new VFX and animation unit Churchill Studio introduces “Banshee,” the world’s largest inverted roller coaster.

CHICAGO—Filmworkers’ new creative unit Churchill Studio encourages viewers to face their worst fears (while enjoying the thrill of their lives) in a new spot for amusement park giant Cedar Fair and Chicago agency Cramer-Krasselt. Everything You Fear is an all-CG spot introducing Banshee, a new roller coaster debuting at Cedar Fair’s Kings Island park this summer.


Monday, May 19, 2014

Madheart’s Georgi Banks-Davies Celebrates the Sights and Sounds of Ireland in New Tourism Campaign

LOS ANGELES— The beauty of Ireland’s west coast and the magic of its music are woven together in breathtaking fashion in a new, multifaceted ad campaign directed by Georgi Banks-Davies for Tourism Ireland and Publicis, London.
The campaign, produced by Friend, London, includes an 8-minute documentary as well as 60- and 30-second spots, and promotes the launch of a 2500 km tourist route, dubbed the Wild Atlantic Way, by following members of the indie band Solomon Grey on a road trip. Band members travel via Volkswagen van that doubles as a mobile recording studio and make stops to admire the rugged coastline and visit with local musicians. The documentary is incorporated into an interactive website where visitors can also download a Solomon Grey EP.

Thursday, May 15, 2014

Heavy Weather: Technicolor – PostWorks New York Completes Post for “Noah”

In its third collaboration with Darren Aronofsky, the New York post facility manages a film based workflow and intensive grading sessions for biblical epic.
                         
NEW YORK— Technicolor-PostWorks New York marked its third collaboration with Darren Aronofsky in providing post production services for Noah, the director’s epic inspired by the story of Noah in the Old Testament. The facility provided everything from 35mm film processing to editorial conforming and final color grading. Technicolor-PostWorks played a similar role on Aronofsky’s films The Wrestler and Black Swan, but Noah’s complex visuals made it the largest feature film post production project ever undertaken in New York.


Sound Comes to Hollywood

Some of the first talkies were produced at Hollywood Center Studios in the 1920s.

HOLLYWOOD—The 1927 Warner Bros. film The Jazz Singer is widely credited with ushering in the era of movie sound. Although not the first Hollywood picture to feature sound—that honor goes to Don Juan, released a year earlier—it was the first to include synchronized dialogue and its enormous success touched off a mad dash among movie studios and production companies to jump on the talkie bandwagon.

Al and Charles Christie, owners of Metropolitan Studios (now Hollywood Center Studios) were among the early converts to the idea of sound and quickly had two of their stages outfitted with Vitaphone equipment, the same system Warner Bros. used to produce The Jazz Singer. They promptly rechristened the lot Metropolitan Sound Studios.

MTI Film to Show CORTEX CarryOn at Cinegear

Groundbreaking, turnkey, on-set dailies system available now at an incredibly low price.

HOLLYWOOD—MTI Film will demonstrate the CORTEX CarryOn, its new all-in-one  media management and dailies appliance for use on-set at Cine Gear 2014, Booth S-241. Powered by CORTEX Dailies software, the CarryOn debuted at NAB 2014 and is already in use on the hit A&E series Longmire. (CORTEX CarryOn will also be demonstrated in conjunction with Sony, Booth S-316.)

Compact, lightweight and rugged, the CORTEX CarryOn packs more power and offers greater versatility than its competitors, all at an affordable cost. Capable of processing dailies at resolutions up to 4K from all of the most popular digital cinema cameras (including ARRI, Sony, Canon and RED), the CORTEX CarryOn comes equipped with MTI Film’s industry-leading CORTEX Dailies Enterprise Edition software on an optimized platform. Playback via HD-SDI and HDMI is available at resolutions up to 4K using MTI Film’s High Quality UpRes algorithm. The system features a liquid-cooled Intel i7 processor for ultra-quiet operation, a 12TB SSD RAID, GPU-accelerated rendering and both Thunderbolt 2 and USB3.0 technology for fast transfers. 

Wednesday, May 14, 2014

BLIND Boosts Midwest Sales with KK & Joanna

Completes new work for Sears and Chicago agency mcgarrybowen.

SANTA MONICA, California—Award-winning motion graphics, design and animation studio BLIND has retained KK & Joanna for representation in the Midwest. Principals Kristina “KK” Kovacevic and Joanna Miller will pursue advertising assignments for BLIND in Chicago, Detroit, Minneapolis and other markets in the region. The relationship has already born fruit in the form of a project for Sears and Chicago agency mcgarrybowen. Other projects are in bidding and planning stages.

BLIND Executive Producer Tobin Kirk says that his team is excited about the quality of the creative coming out of Chicago and other cities in the area. “We’re big fans of Midwestern agencies,” he says.  “We’re also excited about the energy and enthusiasm that KK and Joanna have added to the mix. The relationship is already yielding great results.”

Kristina “KK” Kovacevic and Joanna Miller

“50k and a Call: A Love Story,” Produced by A Common Thread’s McMahon and Drew, Gets International Release

LOS ANGELES— 50K and a Call Girl: A Love Story, a mockumentary drama produced by J.P. McMahon and Tristan Drew, has been released internationally on VOD and DVD by digital distributor FilmBuff.

Written by Ross Patterson and directed by Seth Grossman, the film tells the story of Ross (played by Patterson) who has been diagnosed with a brain tumor and told he only has a few weeks to live. Ross sets off on a cross country journey armed with a “fuck it list” of things to do. He is accompanied by his best friend (played by Grossman), who documents the trip, his friend’s girlfriend (Lauren Aboulafia) and a call girl (Jessie Wiseman).


Tuesday, May 13, 2014

Sony Pictures Imageworks and Sony Pictures Post Production Services Establish New Workflow Technologies for THE AMAZING SPIDER-MAN 2™

Visual Effects, Post Production Sound and Colorworks work as one team.

CULVER CITY, Calif.— Columbia Pictures’ THE AMAZING SPIDER-MAN 2™ marks not only the return of the world’s greatest superhero but also the culmination of a groundbreaking collaboration between visual effects, sound and post production teams from Sony Pictures Entertainment.

The Academy Award®-winning Sony Pictures Imageworks crafted over 1000  visual effects shots, Sony Pictures Post Production provided sound, in its first project in Dolby® Atmos™, and Colorworks performed film scanning, conforming and color grading all in 4K. An innovative workflow provided the teams with unprecedented access to data associated with the production, enabling them to work together in close and simultaneous collaboration. The result was improved efficiency and a more spectacular cinematic experience for audiences around the world.




Monday, May 12, 2014

Manios Digital & Film to Showcase New Battery, Field Monitor, Camera Heads and Other Products at Cine Gear

See the latest innovations from Cartoni, Kinotehnik, PAG and Vocas in Hollywood June 4-7.

BURBANK—Manios Digital & Film will showcase new products from Cartoni, Kinotehnik,  PAG and Vocas at Cine Gear, June 4-7 at The Studios at Paramount in Hollywood.
Included among several products not previously seen on the West Coast will be PAG’s new  Gold Mount® (3-Stud Snap-On®) compatible, high-current, PAGlink battery, a replacement for all Anton/Bauer® Li-Ion batteries. The new battery, which made it onto several “Best of” lists at NAB, is compatible with Gold Mount camera plates and Anton/Bauer Li-Ion chargers, and can be can be linked to create a high-capacity Li-Ion power source on location.

PAGlink

Monday, May 5, 2014

Simian Adds CRM Integration to Boost Sales Outreach

Simian users can now manage and monitor the delivery of sales reels and other presentations through such popular platforms as Salesforce, Pipeline Deals, Highrise and Zoho.

Laguna Niguel, Calif.—Simian, the global leader in creative workflow and media management solutions, today announces native integration with most popular CRM (Customer Relationship Management) platforms, including Salesforce, Pipeline Deals, Highrise and Zoho. The new integration allows Simian users to send a copy of their sales reels and other presentations directly to their CRM.