Monday, September 25, 2017

The Joe Lewis Company Continues Expansion; Brings Record-Setting Activation for Universal Pictures’ “The Mummy” to Hollywood

Entertainment production and marketing agency hires experiential marketing specialist Adam Atkins and movie premiere producer Mary Pat Kasravi.

GARDENA, Calif.—The Joe Lewis Company recently helped Universal Pictures celebrate The Mummy Day in a very big way. The event production company designed, built and installed a seven-ton, 84-foot tall sarcophagus at the Hollywood and Highland Gateway in Los Angeles. The structure was unveiled at the premiere of the studio’s summer blockbuster The Mummy in an event attended by the film’s star, Tom Cruise, director Alex Kurtzman, co-stars Annabelle Wallis, Sofia Boutella and Jake Johnson, and hundreds of movie fans. The sarcophagus was the largest-ever structure erected at the Hollywood site.

Producing large-scale, one-of-a-kind activations and events is The Joe Lewis Company’s stock in trade. The company has provided event production services for virtually every major awards show, motion picture studio, television network and professional sports organization in the United States including the Academy Awards, the Super Bowl, the NBA All-Star Game, the Special Olympics, the Grammy Awards, the Billboard Music Awards, the CMT Music Awards, the BET Awards, AEG and Madison Square Garden. “We’ve been fortunate to participate in a lot of events that are big, memorable and have never been done before,” says company founder Joe Lewis. “We do exciting stuff really well.”


Friday, September 22, 2017

Sony Pictures Post Production Services Upgrades Foley Stage

CULVER CITY, CALIF. —  Sony Pictures Post Production Services has completed a major upgrade of its Foley department, adding new, state-of-the-art recording technology to its control room and stage where sound effects for scores of studio features, including the current hit Spider-ManTM: Homecoming, have been produced.

Key additions include an Avid S6 M40 control surface, the most advanced recording and mixing console available. It is supported by an Avid Pro Tools HDX digital audio workstation and Pueblo microphone preamps, as well as processing gear, plug-ins and playback systems. The control room and stage have also been rewired and fitted with new speakers and microphones.

Foley artist Gary Hecker and Foley mixer Randy Singer

Thursday, September 21, 2017

WCPMedia Joins Digital Production Partnership (DPP)

Cloud-based media management services company joins the media industry’s business change network to help standardize broadcast workflows.

LOS ANGELES —  WCPMedia Services, whose cloud-based media management platform is used by entertainment companies worldwide to produce, market and distribute film and television content, today announces its membership of the Digital Production Partnership (DPP). In joining the media industry’s business change network, WCPMedia is lending its support to the DPP’s mission to encourage the development of a fully digital, global and internet-enabled supply chain for broadcast media.

“Through the efforts of the DPP, the United Kingdom became the first country in the world to adopt nationwide specifications and common practices for digital delivery to broadcasters,” said WCPMedia Services VP of Operations Giovanni Contri. “Common standards and specifications are essential to maximizing the efficiency of broadcaster internal workflows and the productivity of each player along the distribution supply chain. The level of global media content production and exchange is increasing every day and standardization is the only way to increase efficiency while preserving high quality. The DPP’s approach is fully in line with the WCPMedia founding vision of offering a common approach to managing and exchanging media content.”

Technicolor PostWorks Finishes Eight Films Screening at the New York Film Festival

NEW YORK— Eight films screening at the 55th New York Film Festival received post-production services through Technicolor PostWorks New York. Among them is the Woody Allen film Wonder Wheel, the festival’s closing night selection. The others include the Main Stage selections The Florida Project, Lady Bird and The Meyerowitz Stories (New and Selected), and the documentary features Arthur Miller: Writer, Joan Didion: The Center Will Not Hold, and Trouble No More.

Presented by the Film Society of Lincoln Center, the 55th New York Film Festival runs September 28 – October 15, 2017.

Technicolor PostWorks projects include:



Arthur Miller: Writer (Spotlight on Documentary) Rebecca Miller’s film is a celebration of her father, the great American playwright.
Technicolor PostWorks provided editorial conforming, color grading, and deliverables; Alex Bickel, Colorist; Zac Gobetz, Ryan McMahon and Sean Perry, Online Editors. PostWorks provided sound mixing; Tom Johnson, Re-Recording Mixer; Luciano Vignola and Ruy Garcia, MPSE, Co-Supervising Sound Editors; Khalin Whatley, Sound Re-Recordist.

The Florida Project (Main Stage) Sean Baker’s story of a six-year-old girl and her two best friends who run wild on the grounds of a week-by-week motel complex on the edge of Orlando’s Disney World.
Technicolor PostWorks provided dailies, editorial conforming, color grading and deliverables; Sam Daley, Colorist; Adam Moore, Dailies Colorist; Sean Perry, Online Editor.

Wednesday, September 20, 2017

STORY Signs Comedy Director Ron Lazzeretti

CHICAGO—Award-winning comedy director Ron Lazzeretti has joined STORY for exclusive, national representation. A native Chicagoan, Lazzeretti has broad experience as a commercial director and agency creative director with credits including Chevy, Coors Light, KFC, A&W Root Beer and Taco Bell. A true multi-talent, he has also enjoyed success as an independent filmmaker, writer, producer and musician.

“Ron in a phenomenal talent with incredible energy and a genius for comedy,” said STORY Executive Producer Mark Androw. “He’s been doing great work for years, and we’re thrilled to bring him to STORY.”

Ron Lazzeretti
Lazzeretti also leads Hog Butcher, a creative services company made up of comedy writers and improv artists from Chicago's potent comedy scene.

Lazzeretti got his start as a director while working as a creative at Chicago agency Eisaman, Johns & Laws. He went onto co-found the production company Two Olives and also directed through Chicago-based Spoke Films.

Along the way, Lazzeretti developed a nuanced touch for comedy and a masterful command for directing talent, including pros, non-pros, celebrities and kids. Outside advertising, Lazzeretti is co-creator and director of the popular web series The Graveyard Show. It stars David Pasquesi and Christian Stolte as a custodian and security guard who share revelations, epiphanies and confessions “while the rest of the world sleeps.” The Chicago Tribune called it “an existential gem.” “I like it for its simplicity,” he said. “I’m a huge fan of simplicity. Whether it’s a fifiteen second commercial or longform video,  I love a story that’s simply told.”

Thursday, September 14, 2017

Fortium’s Adam Krentzman to Discuss Cybersecurity at “Mix Presents Sound for Film and TV”

Master Class on how to avoid becoming a victim of hackers set for September 16th at Sony Pictures Studios.
London –   Fortium’s Adam Krentzman will discuss the latest solutions and strategies for cybersecurity in post-production in a special Master Class at “Mix Presents Sound for Film and TV”, September 16, at Sony Pictures Studios in Culver City, California.
A recent spate of high profile hacks has focused attention on cybersecurity in the media and entertainment industry. The problem is particularly acute in post-production where sensitive content is shared among an increasing number of studio staff and third-party service providers. Ensuring that content doesn’t fall into the wrong hands, either through internal error or criminal act, is of paramount importance.
Adam Krentzman
Krentzman leads U.S. business development for Fortium, whose encryption solution MediaSeal® is used by more than 250 studios and facilities worldwide to protect content throughout the post-production process. In his Master Class, Cybersecurity in Post-Production: How to Defeat the Hackers, Krentzman will discuss the devastating consequences that security breaches can have for the companies and people involved. He will also offer practical advice on how companies can keep content safe from theft or accidental distribution both internally and when interacting with outside parties.

Wednesday, September 13, 2017

Rising Sun Pictures Trains the Next Generation of VFX Superstars

Studio’s graduate certificate programs have become a springboard to careers in visual effects.
Adelaide, South Australia— For aspiring visual effects artists, the path to stardom increasingly begins in Adelaide, South Australia. Rising Sun Pictures, which is based in Adelaide, has garnered international acclaim for its work in creating visual effects for films and television shows including X-Men: Days of Future Past, Game of Thrones and the upcoming Thor Ragnarok, but it’s also got a growing reputation as a training ground for future talent.

RSP’s education program, operated in alliance with the University of South Australia, offers graduate certificate programs across a range of visual effects disciplines, and it amassed an impressive track record for helping students move from the classroom to industry jobs. Over the past two years, some 22 students who’ve trained at RSP—where the program is limited to 10 students per semester—have gone directly into paid employment at visual effects studios in Australia and elsewhere.